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Resources to strengthen your online strategies.

Website and eCommerce growth guidelines, online consumer behaviour and the latest Customer Experience trends. Stay tuned for articles that will strengthen your online strategy and Fuel your business online.

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Building a digital profile: 2. How do I develop an online community?

Building a digital profile: 2. How do I develop an online community?

This blog is part 2 from the series discussing how to create, develop and maintain the digital profile for your brand.

Building a digital profile: 3. How do I maintain an online community?

Building a digital profile: 3. How do I maintain an online community?

This blog is part 3 from the serie discussing how to create, develop and maintain the digital profile for your brand.

Are buying decisions really 80% emotional?

Are buying decisions really 80% emotional?

Buying decisions are based on 80% emotion and 20% logic: here’s how to incorporate that into your copywriting and marketing.

How does consumer psychology affect your eCommerce checkout?

How does consumer psychology affect your eCommerce checkout?

Contact us form or targeted sales enquiry form: which gets more leads?

Contact us form or targeted sales enquiry form: which gets more leads?

The value of a targeted Sales Form over a Contact Us type form on your website.

Google Hummingbird: what you need to know!

Google Hummingbird: what you need to know!

What does Google's new release - Hummingbird - means for your ranking?

Introducing responsive website design.

Introducing responsive website design.

Discover the shift in website design and why it's fundamental for your website to adapt to mobile devices.

Is your homepage doing its job properly?

Is your homepage doing its job properly?

Nearly every website has a “home” page... but what is its purpose? Here are some of different elements your home page needs to convey.

Is your website retina ready?

Is your website retina ready?

What's important for you to understand in order to secure a sleek display on Retina-ready devices.

So, how much is a website?

So, how much is a website?

Let's find out together how much you would value your best sales rep.

What's an acceptable open rate email newsletters and online campaigns?

What's an acceptable open rate email newsletters and online campaigns?

Sending email newsletters can be a weird experience... sure, you’ve got some numbers telling you how many people have opened your message – but what do the numbers actually mean?