Think of a Marketing Automation as a series of events that are sequentially triggered to create steps towards a desired goal. These are
often created to nurture a customer and create ‘Customer Journeys’ that incentivise the customers loyalty to your brand.
The Google Page Experience signal: Is your website is ready for the changes?
Most involved in the world of digital marketing and web design are probably aware of the announcement that Google made last year in May,
regarding the coming addition of the new Page Experience Signal.