News & Articles

Discover what we're passionate about.

Create. Build. Connect.
Fuel your business online

Website and eCommerce growth guidelines, online consumer behaviour and the latest Customer Experience trends. Stay tuned for articles that will strengthen your online strategy and Fuel your business online.

Why Great Website Content is so Important

Why Great Website Content is so Important

What is your reaction when you land on a website and the content is cringe-worthy? It is safe to say that you don’t stick around for too long?

Take your DIY eCommerce website to the next level

Take your DIY eCommerce website to the next level

You’ve tried a few 'Do-it-Yourself' (DIY) eCommerce website solutions, the site looks OK and it’s been relatively easy to add your products and/or services - but you’ve been online for a while now and feel like you could be doing better.

Is Your Website Prepared For Google Mobile First?

Is Your Website Prepared For Google Mobile First?

How many times have you closed a webpage because it is loading far too slowly? Probably many. These days we expect fast and efficient service from any website that we visit. We want quick answers to our questions, easy access to important information, an efficient checkout process and to be able to pay our bills online without a long load time. Well, Google has listened to these requests, and as of July 2018, Google Mobile First will come into effect.

Introduction to Search Engine Optimisation

Introduction to Search Engine Optimisation

Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or "organic" search results. In general, the earlier and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users.

Why Good Customer Experience is so Important

Why Good Customer Experience is so Important

Without a good customer experience, people are unlikely to buy from your business. Here is how you can make every interaction count.

Why is blogging necessary when running an Online Store?

Why is blogging necessary when running an Online Store?

There are so many options for marketing your business in this modern digital world. So, why is blogging so essential to your marketing strategy? Let’s explore...

 

2018 Top trends in eCommerce, Web Design, SEO and Social Media to prepare for.

2018 Top trends in eCommerce, Web Design, SEO and Social Media to prepare for.

How do you remain in the game in 2018? You ask the experts! With the arrival of Amazon down under, the retail and eCommerce industry is set to see some significant changes. We’ve gathered a collection of the most likely predictions for 2018.

Is your eCommerce website Amazon-ready?

Is your eCommerce website Amazon-ready?

End of speculation: Amazon Australia launched their online retail service in Australia on Thursday 23rd of November 2017. What does this mean for your online store and how can you get ready? What will the impact be on the New Zealand eCommerce industry?

 

 

10 Mistakes to avoid when creating an Online Store.

10 Mistakes to avoid when creating an Online Store.

With over 15 years under our belt, we’ve seen them all. Find out below the most common mistakes in creating an online store, and our advice to help get you on the right track.

New Zealand 2017 SEO stats you need to know.

New Zealand 2017 SEO stats you need to know.

Understanding the importance of SEO is fundamental to an effective digital marketing strategy - here are the latest 2017 stats to prove it.

Why you should add HTTPS to your website.

Why you should add HTTPS to your website.

Better security for you and your customers, and future-proof for Google ranking updates. HTTPS is the future.

Should you trust your Graphic Designer to design your website?

Should you trust your Graphic Designer to design your website?

Graphic Designer vs. Web Designer: who should you hire to design your website?

Is your website responsive? Google thinks it should be.

Is your website responsive? Google thinks it should be.

As of April 21st 2015 Google released the Mobile Friendly Update, how is this affecting you?

How to sell your products through your social media.

How to sell your products through your social media.

Sell your Business Catalyst products on facebook in minutes.

Contact Us Form VS a Targeted Sales Enquiry Form

Contact Us Form VS a Targeted Sales Enquiry Form

The value of a targeted Sales Form over a Contact Us type form on your website.

3 ways to boost your website rankings.

3 ways to boost your website rankings.

Understanding the basics and how to quickly ensure your ranking is optimized.

Google Hummingbird: what you need to know!

Google Hummingbird: what you need to know!

What does Google's new release - Hummingbird - means for your ranking?

Is your website retina ready?

Is your website retina ready?

What's important for you to understand in order to secure a sleek display on Retina-ready devices.

Building a digital profile: 3. How do I maintain an online community?

Building a digital profile: 3. How do I maintain an online community?

This blog is part 3 from the serie discussing how to create, develop and maintain the digital profile for your brand.

Building a digital profile: 2. How do I develop an online community?

Building a digital profile: 2. How do I develop an online community?

This blog is part 2 from the serie discussing how to create, develop and maintain the digital profile for your brand.

Building a digital profile: 1. Where do I start?

Building a digital profile: 1. Where do I start?

This blog is part 1 from the serie discussing how to create, develop and maintain the digital profile for your brand.

Introducing responsive website design.

Introducing responsive website design.

Discover the shift in website design and why it's fundamental for your website to adapt to mobile devices.

So, how much is a website?

So, how much is a website?

Let's find out together how much you would value your best sales rep.

4 easy website headline writing techniques.

4 easy website headline writing techniques.