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Resources to strengthen your online strategies.

Website and eCommerce growth guidelines, online consumer behaviour and the latest Customer Experience trends. Stay tuned for articles that will strengthen your online strategy and Fuel your business online.

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The Importance of Nurturing Your eCommerce Customers

The Importance of Nurturing Your eCommerce Customers

In today's fast-paced digital world, eCommerce businesses are constantly seeking innovative ways to stand out and retain customers. The key to sustainable growth and customer loyalty lies not just in acquiring new customers but in nurturing existing ones. This is where the significance of understanding customer journeys and leveraging marketing automations comes into play. Moreover, having a comprehensive digital marketing suite like Oncord can streamline this process, ensuring that your business remains a step ahead.

The Benefits of Custom Integrations VS Off-the-shelf integrations

The Benefits of Custom Integrations VS Off-the-shelf integrations

In today's fast-paced digital world, the efficiency and seamlessness of an online business's operations are paramount. Whether you're operating in the B2B (business-to-business) and/or B2C (business-to-consumer) space, a well-integrated website can be the difference between a user-friendly experience and a customer lost to competitors.

Why Controlling Your Website is Crucial for Every Client

Why Controlling Your Website is Crucial for Every Client

In today's digitally-driven age, having a website is a necessity for businesses. However, it's not just about having a site; it's about controlling it. When it comes to owning and managing a website, autonomy is key..

Why You Need Separate eCommerce Websites for Each Country: Unpacking the Benefits

Why You Need Separate eCommerce Websites for Each Country: Unpacking the Benefits

Are you looking to take your eCommerce business to new heights by expanding globally? Unleash the untapped potential of your brand by crafting separate websites for each country. In our latest blog, we delve into the key benefits of this strategic decision – from personalized user experiences, precise inventory control, improved SEO to regulatory compliance. Discover how this approach could redefine your global eCommerce strategy, tune into customers' needs like never before, and set you apart in a fiercely competitive landscape. Dive in now to discover why separate can mean superior in the world of international eCommerce.

Affiliate Marketing : Boost Your Ecommerce Game

Affiliate Marketing : Boost Your Ecommerce Game

Ever felt like you're shouting about your ecommerce products into a void, with slow sales and low visibility? Or struggling to build that critical customer trust? Well, prepare for a revelation! Get ready to discover the power of affiliate marketing, the unsung hero that can transform your ecommerce game overnight. In this blog, we're going to dive into the magic of affiliate marketing, showing you how it can skyrocket your sales, get your products buzzing online, and build rock-solid trust with your customers.

Top 10 Reasons to Make Our All-Inclusive Website Platform Your Secret Business Weapon

Top 10 Reasons to Make Our All-Inclusive Website Platform Your Secret Business Weapon

Welcome to the future of digital efficiency! Say goodbye to juggling multiple platforms and welcome the era of streamlined business management. Our comprehensive, all-in-one website platform is here to transform your online presence, combining everything from content and customer management to e-commerce, marketing, social media, and beyond. Dive into our post to discover how this unified solution can power up your business and fuel your journey towards unprecedented success.

AI Search Revolution

AI Search Revolution

how AI is changing the way we search for information on the internet, from personalized results to visual search and more. Get ready to discover the future of search.

Will Google's Project Magi's AI Tools Change the Search Game?

Will Google's Project Magi's AI Tools Change the Search Game?

Google is set to revolutionize the search engine experience with its new project, Magi, aimed at bringing AI tools to the search engine, but will it be enough to stay ahead of the competition?

Google's March 2023 Broad Core Update: What You Need to Know

Google's March 2023 Broad Core Update: What You Need to Know

Google has released a new Broad Core Update in March 2023 that is significant for website owners and SEO professionals.

How to use Chat GPT to write a compelling marketing email campaign

How to use Chat GPT to write a compelling marketing email campaign

I know that writing a compelling marketing email campaign can be a daunting task, you want to grab your audience's attention and convince them to take action. That's where Chat GPT comes in...

SMEs warned to beware of digital snares this Christmas

SMEs warned to beware of digital snares this Christmas

Digital marketing technology may be more of a time waster and productivity killer than a panacea this Christmas because it could tie your staff away from other important activities like customer service.

Templated vs Custom Website's

Templated vs Custom Website's

In today's digital world, having a strong online presence is crucial for any business. Your website is often the first point of contact between your company and potential customers, and it's important to make a good impression. While there are many options for creating a website, one decision businesses often face is whether to use a pre-built website template or to have a custom-designed and developed website.

How To Find The Right Website Design Company

How To Find The Right Website Design Company

Website designers are experts at creating web pages that look good and function properly. They also understand how search engines work so they can optimize sites for better rankings in search results.

How to use content as fuel to accelerate your business

How to use content as fuel to accelerate your business

The elderly supermarket cashier looked at my single bottle of window cleaner and said, "You know you could achieve the same result or better with a bit of fresh lemon juice and white vinegar?" You could argue she had done her employer out of a sale, but it was quite the opposite.

Fuel Design turns 20

Fuel Design turns 20

Today Fuel Design Ltd has officially been incorporated for twenty years. It's been a roller coaster ride that's for sure...

5 tips for a successful business website and online brand.

5 tips for a successful business website and online brand.

Having been in website design & development for nearly twenty years in Orewa, here are a few things we have noticed for a successful business website…

Marketing Automation

Marketing Automation

Think of a Marketing Automation as a series of events that are sequentially triggered to create steps towards a desired goal. These are often created to nurture a customer and create ‘Customer Journeys’ that incentivise the customers loyalty to your brand.

The Google Page Experience signal: Is your website is ready for the changes?

The Google Page Experience signal: Is your website is ready for the changes?

Most involved in the world of digital marketing and web design are probably aware of the announcement that Google made last year in May, regarding the coming addition of the new Page Experience Signal.

The Advantages of a Professionally Made Online Store vs a DIY Online Store

The Advantages of a Professionally Made Online Store vs a DIY Online Store

Have you ever considered the advantages of a professionally developed and managed online shop from industry experts with years of experience, over the numerous DIY 'solutions' on the market today?

WordPress plus WooCommerce - Is it the right eCommerce solution for YOUR business?

WordPress plus WooCommerce - Is it the right eCommerce solution for YOUR business?

If you want to sell from a WordPress website, you will most likely be adding the WooCommerce plugin (although there are others plugins available also).

But, just because WordPress + WooCommerce is commonly used, does it mean it is the best option for your business to sell online?

Well, let’s find out. Today, we will have a squizz at WooCommerce to see how it stacks up against other eCommerce options on the market.

PageSpeed Insights – How important is a good performance score for your website?

PageSpeed Insights – How important is a good performance score for your website?

How many times have you clicked away from a website because it is taking FOREVER to load? Probably more than once!

'Untangling The Web' of Your Online Business

'Untangling The Web' of Your Online Business

There are a lot of components that make up an online business. Of course, one of the main parts is your eCommerce website. But, it does not stop there. You also have your marketing, communications, client experience, loyalty programs, stock management and so much more.

Website Integration

Website Integration

A good website integration can save many hours of administration, saving your business time and money. We have complex integrations for Xero, MYOB AccountRight Live, simPRO, Cliniko and more.

Could Your Brochure Website be Doing More for Your Business?

Could Your Brochure Website be Doing More for Your Business?

Does your website look professional, generate leads for your business, and give people a place to find you online? That’s a great start, but could your 'Brochure Website' be doing a lot more for your business?