Taking a NorthWest masterplan to market, village by village
01 — The brief
Built for staged releases
Rua Hills had to sell a lifestyle long before the first section settled. The Hugh Green Group needed the story of the land, the four village masterplan and the Stage 1 release to land in a single scroll, with an obvious path to registering interest for buyers and their agents.
A full width video hero, the masterplan told village by village, staged section availability, news updates the sales team control, and a register interest flow that lands straight in their inbox.
Stage one · live
Stage one, live and selling
Section availability, news and enquiries are all running now, published by the sales team without a developer. This is the site as it works today, at a desk and in the hand.
03 — The outcome
Handed over to the sales team
Built on Oncord so the sales team can release new stages, update availability and publish news without a developer. Designed mobile first, because most enquiries arrive from a phone on a Sunday afternoon.
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