Once Upon a Trip Case Study
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How Fuel Design has helped OUAT bring visitors to NZ
OUAT New Zealand came to us from France needing a total web solution for their New Zealand tour package and self drive tour website. We built exactly that - and at a very affordable price.
Our design team put together an attractive and usable design, packaged with our Adobe Business Catalyst system. This gives OUAT the necessary online tools to manage their online content with our custom built web applications, and the ability for potential customers to pre-book into the inbuilt Customer Relationship Manager.
We custom made the illustrations and maps to suit the branding (also designed by Fuel) and packaged it all together to create a great look and a powerful online business.
Web and customer statistics are built right into the CMS for easy daily reference, and this knowledge has helped us fine tune the Search Engine Optimisation (SEO) - which is still a work in progress.
What makes this site so powerful?
- Customised website design.
- Customised graphics design (illustrations and maps).
- Our powerful CoreCMS Content Management System by Adobe Business Catalyst.
- Full Customer Relationship Management (CRM).
- Email marketing abilities.
- Customised Web Forms with JavaScript validation, anti spam, and client confirmation.
- Customised Web Apps and functionality built and designed specifically for OUAT.
- Inbuilt web and customer analytics - with customised PDF reporting.
- Multiligual English and French version.
- Google Custom Search integrated for English and French versions.
- Multiple galleries.
- jQuery controls throughout website and customised web forms.
- Search Engine Optimisation.
- Web Standards.
OUAT Specialise in...
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Active Safety Ltd
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Once Upon a Trip
Our design team put together an attractive and usable design, packaged with our Adobe Business Catalyst system. This gives OUAT the necessary online tools to manage their content with our custom built web applications.
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