Simons Carpets Case Study

An intelligent online store for an established carpet company in Tauranga

Working with another talented Adobe Business Catalyst partners graphic design, this family owned and operated business's website comes to life with its intuitive usability, design and advanced search functionality.

Designed by another Adobe Business Catalyst partner

Having worked well with previous Adobe Business Catalyst Partners, we were excited to work with this cutting-edge graphic design company, who's great ideas always push the envelope. The brief was to create an exceptionally powerful, yet easy to use system so that the user could find their desired carpet online. Challenge accepted!

You design, we code

The designers came up with a fresh, clean and elegant look that was modern in functionality and sophisticated in its usability. Every single aspect of the website design is dynamic easy for the client to update and maintain. As with all graphic designers, attention to detail was critical throughout the design and development process, and Fuel Design was able to capture every exact design detail into the website build, just as the designers had envisioned. The end result was that the designers exact vision came to life, and the website functionality was enhanced by the Fuel Teams experience and expertise.

Complex functionality, made to look simple

Pushing the boundaries of usability, intelligence and simplicity, the 'Find a Floor' section pulls in an array of cutting edge web design technologies. Do not be fooled by the simplicity and ease of use of the website! A great amount of effort was put in to making the website look and feel as simple as humanly possible, as per the design requirements. Customers can request free advice, or request a free quote once they have located the style and type of carpet they require, and even upload plans for measurement purposes while requesting a free quote. Making the sales teams' job easier and more efficient. All this ultimately bringing together an easy to use and an enjoyable experience to the end user.